Ranking Condiments
I used to tell families on my college tours that starting school was strange, which was probably not what admissions wanted. I’ve always had a hard time selling something without acknowledging the awkward or lonely part first. Otherwise, the good part means less.
The View from Summer Term
Oh, summer term. For many students, this may be a foreign concept, as their June plans were focused on summer internships or travel itineraries. However, for many students in the Evening & Weekend program, this is a reality of our Kellogg experience.
If It’s Not Entertaining, It’s Invisible: Why Marketing Is Becoming Media
Marketing didn’t suddenly become “content.” It became content the day audiences realized they could opt out.
Small World, Big Sea
From September 5th to 13th over 500 Kellogg students and Joint Ventures embarked on a yacht trip around the islands of Croatia. This journey is called “Big Sea.”
Kulture Korner: "Hope" Movie Review
Korean auteur Na Hong-Jin has returned from a sabbatical with his latest cinematic offering, “Hope”. A behemoth of a film with a runtime of nearly 3 hours, it’s Director Na’s biggest film yet.
Everyone Is Publishing. But Why?
A few weeks ago, I came across a TikTok of a woman documenting her flight. She intended to pass the time by watching a few videos after takeoff. Seven hours later, the plane landed. She hadn't slept, read, or watched a movie. She had simply... scrolled.
